frank caron

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http://ca.linkedin.com/in/frankcaron

http://www.frankcaron.com

frank@frankcaron.com

416-702-4997

 

Education

BA, Honours English: Rhetoric and Professional Writing; University of Waterloo, 2008.

Training Highlights

·         Extensive undergrad-level studies in Computer Science

·         Courses completed in Technical Writing, Communications in Math and Computer Science, Business Writing, Conflict Resolution, and more

Experience Highlights

·         Established writer with technical background and experience drafting technical specs

·         Seven-year OOE and procedural programming veteran

·         Years of digital media (web and image) design, creation, and editing

·         Comfortable with all operating systems (Windows, OS X, UNIX, Debian, Ubuntu, etc.)

·         Ample experience with Office suite, Adobe Creative suite including InDesign, and more

·         Experience with SVN Document and Version Control, SharePoint, and more

Work Experience

Technical Writer

GTNA Solutions Corp.

March 2010 – Present

Kick-started technical writing practices for a growing software development company, writing documentation and marketing copy to support management, development, and sales teams.

Responsible for the following tasks:

·         Writing marketing-related materials for sales and marketing departments

·         Researching, developing and writing user manuals and other related documents

·         Developing, creating and maintaining web pages and content for corporate websites

·         Creating and maintaining document management system

·         Providing proofreading, writing, and editing services to colleagues and managers

·         Working closely with developers and domain experts to ensure technical information is accurate

 Marketing Writer

Ganz

December 2009 – March 2010

Orchestrated large-scale coordinated marketing efforts and collaborated inter-departmentally for advertising and web marketing on Webkinz.

Responsible for the following tasks:

·         Planning and executing marketing campaigns around the brand, including contests, promotions, and announcements

·         Managing, writing content for, and creating art work for a brand-based blog designed to generate ad revenue and support existing revenue streams

·         Producing weekly in-game communications to players and coordinating the translation of said communications in 14 languages

·         Developing new features for the products to aid in marketing and communications

·         Developing community-based features to aid in building a community around the brand

·         Managing brand's social media presence on Facebook and Twitter, and stratifying content to ensure social media presence was relevant to overall publicity strategy

·         Producing ad and catalogue copy for products

Creative Writer (Game Design)

Ganz
February 2009 – December 2009

Developed design documents with technical functionality specifications and detailed mock-up illustrations as well as functional prototypes to communicate systems and features for a large-scale massively multiplayer online game project.

Responsible for the following tasks:

·         Writing and illustrating design documents to lead game development and art production covering topics including UI design, gameplay design, user interaction, web application design, advanced level design, and end-user experience scripting and dialogue

·         Creating systems that met design intentions of the creative director with a team of other writers

·         Collaborating with artists, level designers, and programmers to implement features in an iterative design process with rapid prototyping

·         Organizing and managing design documents with SVN document revision control

·         Developing and presenting competitive analysis of competing products to upper management

Assistant Editor

Ars Technica  
January 2007 – February 2009

Delivered late-breaking news, critical product reviews, one-on-one interviews, and correspondence coverage in an online publishing environment to a large readership body.

Responsible for the following tasks:

·         Writing content and creating supporting visual aids for short blog posts, longer news articles, and long-form featured stories under strict deadlines and content standards

·         Maintaining relationships with key PR, marketing, and executive personnel

·         Producing correspondence coverage of tradeshow events across North America

·         Assisting in the editorial process of content selection and timing

·         Occasionally acting as interim Editor, managing and delegating work to a small team of writers while coordinating with copyeditors and managing editors

·         Minimizing costs for coverage

Application Developer

Toronto District School Board: IT Services
January 2005 – September 2007

Developed web applications in accordance with the requests and expectations of a senior architect and an IT director.

Responsible for the following tasks:

·         Designing, developing, and documenting large-scale .NET and ASP web applications

·         Creating custom workflows and web parts for SharePoint installation

·         Branding and visual design of SharePoint using SharePoint Designer

·         Developing Flash-based, interactive courses for use with the TDSB's Virtual School curriculum

·         Researching emerging technologies and making suggestions for future implementation possibilities to aid in IT decision-making

Achievements

·         Writing featured on AOL, Yahoo, Newsweek, News 1130, and more

·         Received the "Outstanding E-Learning Pioneer" award for work at TDSB

·         Ontario Scholar status; writing honoured by Ontario Young Writers Association

References and recommendations available upon request